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Volume & Issue: Volume 3, Issue 4, Winter 2026

Number of Articles: 8

Geocoded National Address System as Core Infrastructure for Smart E-Commerce: Comparative Analysis and Policy Implications for Iran

Pages 1-12

Arash Azarsaeid, Saleh Achak

AI-Driven Credit Risk Prediction using PSO-Optimized SVM

Pages 13-19

Sam Nemati, Alireza Yari

The Impact of Artificial Intelligence Tool Deployment on E-Commerce Performance: The Moderating Role of Agile Management

Pages 20-37

Mahdi Ghasvari, Mohammadali Ghasvari, Somayeh Salehi

The Pivotal Role of Digital Trust in the Sustainable Development of E-Commerce: The Invisible Infrastructure

Pages 38-53

Mohammadreza Pakdel, Jalal Haghighat Monfared, Mansoureh Aligholi

Developing an Integrated Framework for Experience Marketing in the Era of Artificial Intelligence and Metaverse Convergence

Pages 54-75

Ali Tavakoli

Financial Levers Provided by Artificial Intelligence for Mobile Banking Usage Intention (Case Study of Iranian Private Banks)

Pages 76-99

Ali Sanayei, Arash Adelpanah, Hamid Reza Sharifi

Digital Transformation of International E-Commerce: A Bibliometric Analysis

Pages 100-109

Fahime Mahavarpour, Davood Feiz

Customer Preference Learning with Zero-Initialized Distance and Embedding Fusion (ZIP-EF)

Pages 110-123

Amirhossein Malekzadeh, Zahra Abbasi Hafshejani

Marketing Science and Technology Journal